Unplugs
Branding · Web Design · Packaging +1
Problem
A product brand needed identity, site and packaging that worked as one system. A product that looks different on its box, its site and its ads does not look like one brand — and a new product cannot afford that confusion at launch.
Approach
Design the identity first, so the box, the site and the ads all come from the same system.
Build packaging for the shelf and the feed at the same time, with a hierarchy that reads at distance and at thumbnail size.
Design the site around the product: what it is, why it is different, and where to buy it.
Deliverables
- Brand identity system
- Website design
- Packaging design
- Additional scope as shown on the work card
Services used
Result
[CONFIRM] — result to be confirmed by the owner before publication. No outcome, metric or client statement is claimed here.
Testimonial
[CONFIRM] — testimonial to be confirmed by the owner before publication. No testimonial is claimed here.
Related reading: Why your brand looks outdated.
