Body Hot Pilates

Branding · Web Design · Stationary

Body Hot Pilates

Problem

A hot Pilates studio needed a brand and a site that felt like the experience itself: warm, disciplined and premium, not like a generic fitness template. The brand had to sell classes, not just describe them.

Approach

  1. Build an identity around warmth and discipline, with a colour and type system that feels premium without feeling cold.

  2. Design the site around booking: class, schedule and signup, with the brand carried through every page.

  3. Carry the identity into stationery and marketing materials, so the studio feels like one brand in person and online.

Deliverables

  • Brand identity system
  • Website design
  • Stationery and marketing materials

Services used

Result

[CONFIRM] — result to be confirmed by the owner before publication. No outcome, metric or client statement is claimed here.

Testimonial

[CONFIRM] — testimonial to be confirmed by the owner before publication. No testimonial is claimed here.

Related reading: Why your brand looks outdated.

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